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The LIV Golf tour could lastly have a broadcast companion, and it’s each bit as bootleg as you’d think about for a league that stays placing the cart earlier than the horse. In keeping with experiences, the Saudi-funded golf league is nearing a take care of the CW. Sure, that’s proper. The community that introduced you The Flash, the frog, and different C-list programming might be dipping its toe into sports activities.
The deal was first hinted at by David Feherty, who joined the tour to fill the position of token, bizarre, non-threatening golf TV character. That gave it sufficient credence for Sports activities Illustrated to run with it as a result of we don’t want one other Fox Sports activities rumor.
That rumor, which Immortal Joe CEO Greg Norman shot down, stated the golf league must pay the community to air its funhouse tournaments whereas offering its personal TV manufacturing crew. That’s apparently not the case with a possible LIV-CW partnership. Nevertheless, a GOLF story stated the deal is rumored to be value significantly lower than what different main sports activities get for his or her stay TV rights.
When you’ve been following the LIV-PGA drama, it’s not a shock that it seems LIV is taking pennies on the greenback to get their product on TV. Nobody needs to the touch the radioactive sports activities upstart due to its affiliation with Saudi Arabia and the heaps of problematic baggage that include being in enterprise with the crown prince.
Placing a little bit spin on this shank
Regardless of the cloud of cancer-inducing chemical compounds which might be certain to return out of Norman’s mouth spinning this deal as a constructive for the league, it’s not very best. Sure, the CW has a nationwide attain, a younger viewers demo, and glossy new homeowners, Nexstar. That doesn’t imply the identical group that enjoys The Flash or All-American goes to remain tuned to observe Dustin Johnson and Phil Mickelson play Acey Ducey whereas Feherty makes obscure jokes that nobody understands.
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Also, if you’re wondering, “What is Nexstar? They sound like a real-life Waystar Royco.” You’d be absolutely correct. The media company owns a litany of local news stations, and has seen a bevy of departures since taking over the CW due to concerns about management making the decision to lean right. Some of the employees left of their own volition, and others were laid off as the company tries to streamline its business model. And many of those low-key popular TV shows that attracted young people are either ending or being discontinued as part of the new path.
Mainly, it’s a really perfect match for the 2 firms after an extended seek for that sure somebody detestable. Like when uncle Jack met his third spouse in a PizzaGate Fb group. No one of their proper thoughts needs to go to them in Fort Lauderdale — or tune into the CW to observe the LIV — however not less than they’ve discovered one another.
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