Each day Crunch: Lower than a 12 months after shopping for Heardle, Spotify will shutter music sport on Might 5

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Completely happy Friday, our crunchiest of associates!

Over the previous couple of days, we’ve been telling you about all of the cool stuff that’s occurring at Disrupt. Properly, guess what — we’re getting a {hardware} stage as effectively! {Hardware} will get its flip within the highlight at Disrupt 2023…Thrilling instances!

— Christine and Haje

The TechCrunch Prime 3

• You Heardle-d it right here: Christine thinks Heardle, the Wordle-like music guessing sport, was too exhausting, so she gave up on enjoying some time in the past. Nevertheless, it was a preferred sport with a lot of individuals, peaking at 69 million month-to-month desktop and cell net visits in March 2022. Now Sarah writes that lower than a 12 months after buying Heardle, Spotify is shutting down the sport. You get six guesses as to why, however to the tune of tears being shed throughout the web.
• Talking of being shut down: Parler, the social media community that emerged when former president Donald Trump was banned from different websites, has a brand new proprietor. No, not Ye, however digital media firm Starboard. Oh, and Starboard has plans to close it down quickly in order that it may be revamped. Aisha has extra.
• Zoom will see you now: To spice up its asynchronous choices, Zoom is buying Eire-based worker communications platform Workvivo. Paul writes that Workvivo had the “remote-work revolution” on lock, which might be what attracted Zoom to it.

Startups and VC

James Murdoch’s enterprise fund Bodhi Tree slashed its deliberate funding into Viacom18 to $528 million, down 70% from the dedicated $1.78 billion, the 2 stated late Thursday because the weakening world economic system hammers traders’ urge for food, Manish studies. Viacom18, a three way partnership between Mukesh Ambani’s Reliance and Paramount World, didn’t say why Bodhi Tree slashed its pledged funding.

In the meantime, PBS and a handful of different information organizations have joined NPR in stepping away from Twitter, the social media platform as soon as synonymous with breaking information, Taylor studies. NPR introduced that it could depart the platform altogether final week after Twitter misleadingly connected a label reserved for state-run media entities to its account.

And now we have 5 extra for you:

4 SaaS engagement metrics that appeal to traders

Picture Credit: Tetra mages (opens in a brand new window) / Getty Pictures

Previous efficiency doesn’t at all times predict future outcomes, however it’s the very best place to seek out buyer retention stats which have investor enchantment.

Based on Oleksandr Yaroshenko, head of investments and technique at edtech startup Headway, engagement charges for present clients are “the very best predictors for resubscription.”

On this publish, he explores gamification technique and shares concepts for constructing a “golden cohort” that represents your audience.

Three extra from the TC+ crew:

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Massive Tech Inc.

Do you wish to learn a ten,000-character tweet? We don’t both — oh wait, you stated sure. Okay, effectively buckle up as a result of Twitter now affords 10,000-character-long tweets for Blue subscribers, studies Ivan. When you’d wish to see what a ten,000-character tweet appears like, we bought you, boo. How a couple of 10,000-character TechCrunch article? We rustled up one for you from the archives.

Transferring over to the state of Washington, the place Uber and Lyft drivers received paid household and medical depart. Rebecca writes that the state’s senate handed a legislation that makes it the primary within the nation to supply this type of profit for ride-hail drivers.

Now right here’s 5 extra for you: