Key phrases Studios buys gaming PR company Fortyseven Communications

Key phrases Studios, an enormous sport outsourcing firm, mentioned that its Have interaction division has acquired Fortyseven Communications, an ubiquitous PR company for gaming corporations.

Key phrases Studios mentioned it has accelerated momentum on increasing its Have interaction line of companies, devoted to serving to sport corporations with advertising and marketing, artistic, participant companies, and now an elevated dedication to communications.

The well-respected San Francisco company shall be an vital a part of Key phrases’ Have interaction Service Line, with its unbelievable shopper relationships, business community, and strategic location. Began by Sibel Sunar, the company has 55 individuals and a 17-year legacy within the video games enterprise, and adjoining industries comparable to tech, leisure, client electronics, and extra.

“We had been extraordinarily impressed with Fortyseven’s high quality of labor, management, and gifted group,” mentioned Bertrand Bodson, CEO of Key phrases Studios, in an announcement. “We couldn’t be happier to welcome them and work collectively, leveraging one another’s strengths.”

The PR company joins Have interaction’s rising roster of main corporations like Indigo Pearl and LabCom on the PR facet, and businesses comparable to gnet, Maverick Media, and Waste Inventive on the advertising and marketing and artistic companies facet. The deal comes on the heels of the acquisition of AI tech-based buyer assist platform HelpShift.

“Our imaginative and prescient for Have interaction is to create the following technology of linked corporations that encompass the advertising and marketing, communications, and player-centered facets of the video games business,” mentioned Tony Grigg, managing director for Have interaction at Key phrases Studios, in an announcement. “The worldwide alternative to convey collectively one of the best companies serving the business below one roof is gigantic. We welcome the distinctive group at 47 and are enthusiastic about working with Sibel and the group to construct out our collective imaginative and prescient.”

“We had been struck by the worth Key phrases management positioned on empowering and supporting corporations which have their very own tradition and voice, in addition to how a lot they care about individuals and purchasers,” mentioned Sunar, founder and CEO of Fortyseven communications, in an announcement. “We’re excited and energized to be becoming a member of Key phrases.”